Fashion-driven style intelligence

Turn your
inspiration
into style

Altfit reads culture, understands your aesthetic references, and helps you build a personal style identity that's entirely your own.

Fashion •CultureSelf-expression •Individuality •Your styleConfidence •AuthorshipIdentity • Fashion •CultureSelf-expression •Individuality •Your styleConfidence •AuthorshipIdentity •

Why Altfit

Born from fashion.
Powered by culture.
Made for you.

Altfit is a fashion-driven brand connected to the world of style. Its technology exists to serve aesthetics and personal expression — drawing from designers, creators, and digital culture to help you discover and own your unique look.

Style Intelligence

We analyze your aesthetic preferences and cross-reference cultural trends to reveal your personal style DNA.

Your Style, Authored

More than personalization — we help you create a style that's authentically yours, not a copy of someone else's.

How it works

Three steps to your
signature style

01

Share your inspiration

Browse looks, save pieces you love, tell us about your fashion icons. Altfit absorbs your aesthetic references from creators, street style, and the culture you live in.

02

Discover your identity

Our style intelligence cross-references your preferences with cultural trends and your existing wardrobe to reveal your unique aesthetic logic — the DNA of your personal style.

03

Own your style

Receive curated outfit combinations, piece suggestions, and style guidance that fits who you really are. Not trends — your authentic expression, every single day.

9:41 ●●●
Altfit
Your style identity
Your inspirations
4 references saved
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Style identity
Being analyzed...
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Curated for you
3 new looks
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Today's Outfit
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Shoes Choose
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Closet
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The Altfit App

Your style identity,
in your pocket

Altfit combines fashion intelligence with cultural awareness to help you build, refine, and express a style that's authentically yours — every day, effortlessly.

Style DNA Analysis

Discover the aesthetic logic behind your preferences through advanced cultural mapping.

Smart Outfit Builder

Mix pieces from your wardrobe with curated suggestions that match your identity.

Cultural Feed

Stay connected to the trends, creators, and movements shaping fashion right now.

Coming soon — join the waitlist

Tech meets trend.
Experienced founders, bold vision.

Altfit is built by a team that blends deep technology expertise with a passion for fashion and culture.

Paulo Ouro Preto
Paulo Ouro Preto
MIT MBA, Tech Startup Vet
CEO
MBA — MIT Sloan School of Management
Tech Entrepreneur — Founded 2PG, a pioneering digital consultancy in e-commerce, marketing & technology
Scaled from 3 partners to 160 employees, €60M revenue. Built Tier-1 client portfolio (Bank UBS, Columbia Pictures, Sony, Disney).
Recognized with Cannes Lions Award for digital innovation
Acquired by Promon, where he served as Director of New Business during vesting period
Ex-Vale Executive — For over a decade held senior strategy and finance roles at one of the world's largest mining multinationals (NYSE: VALE)
Rodrigo Nascimento
Rodrigo Nascimento
AI & Engineering Leader
CTO
MBA with emphasis in Strategy and Finance
MIT training in designing and building AI products and services
35+ years experience in technology, leading engineering teams at top tech companies including Formula 1 and Vodafone
Proven track record in scaling mobile-first consumer products
Deep expertise in cloud-native architecture, data integration, and AI/ML — from strategy through to production deployment
Beatriz Dale
Beatriz Dale
Creative & Brand Strategist
Fashion Director
Co-founded a fashion brand rooted in cultural diversity, designing collections inspired by living on four continents — bringing firsthand fashion entrepreneurship to Altfit
A natural trend spotter and creative explorer, with a sharp eye for connecting culture, aesthetics, and consumer desire into compelling fashion narratives
Strong background in brand positioning and strategic narrative, translating creative vision into clear identity, tone of voice, and market differentiation
Experienced in content creation and digital storytelling across platforms, building engaged audiences around lifestyle and fashion brands
Skilled at community building and cultural curation, fostering collaborations and creating experiences that bring a brand's world to life
Augusto Zimiani
Augusto Zimiani
Senior Product Designer
Product Design Lead
17+ years of building and scaling products from the ground up
Leads end-to-end product design across strategy, systems and execution
Experience designing complex, AI-driven and data-intensive platforms
Established and scaled design processes across multiple companies, enabling better product decisions and team alignment
Aligns user needs, business goals and product strategy
Lucas Buchalla Sesti
Lucas Buchalla Sesti
Senior Developer
Full Stack Developer
13+ years of programming experience, delivering professional mobile products across Flutter, SwiftUI, and Kotlin
Delivered consumer apps from zero to scale in fast-paced startup environments.
Experienced in modern mobile architectures, Firebase, real-time systems, and AI-powered features.
Delivered consumer apps from zero to scale in fast-paced startup environments.

Advisory

Steering Committee

Antonio Droghetti
Antonio Droghetti
Steering Committee Chair
Thiago Bürgers
Thiago Bürgers
Influencer Channel Development
Zizo Papa
Zizo Papa
Trend Intelligence & Business Development
Walter Sabini Junior
Walter Sabini Junior
Retail Channel Development
Guilherme Hilsdorf
Guilherme Hilsdorf
Product & User Activation
"

Altfit helped me understand that style isn't about following trends — it's about authoring your own identity through the clothes you wear.

What our community says

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